In trade printing, a pearlescent coating refers to a specialized type of coating or ink that adds a pearlescent or iridescent effect to printed materials. It creates a soft and shimmering appearance, similar to the way light interacts with the surface of a pearl. Pearlescent coatings in printing are used to enhance the visual appeal of printed products, adding a touch of elegance and sophistication.
Pearlescent finish is particularly in demand for luxury branding and marketing, as the shimmering effect adds a premium and visually captivating touch to the printed products. Pearlescent coatings in printing are commonly used for various applications :
The pearlescent effect is achieved by incorporating special pigments or additives into the coating or ink. These pigments are typically made from mica flakes or synthetic materials coated with metal oxides. Pearlescent coatings in printing can be applied through various techniques, including:
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